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註記   年
658.812 W638 : Wietzes, Deborah,   
      CEX sells : new inspiration for valuable customer experiences / Deborah Wietzes, Beate van Dongen Cro 總館; 658.812 W638   2017
658.812 W694 : Wilson, Jerry R   
      Word-of-mouth marketing / Jerry R. Wilson 總館; 658.812 W694   c1994
658.812 W86 : Woodruff, Robert B   
      Know your customer : new approaches to understanding ecustomer value and satisfaction / Robert B. Woo 總館; 658.812 W86   1996
658.812 Z37  
      Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A 總館; 658.812 Z37   c1990
      Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A 總館; 658.812 Z37   c1990
658.812 Z41 : Zemke, Ron   
      Best practices in customer service / edited by Ron Zemke and John A. Woods 總館; 658.812 Z41   1999
658.812 Z61 : Zichermann, Gabe,   
      Game-based marketing : inspire customer loyalty through rewards, challenges, and contests / Gabe Zich 總館; 658.812 Z61   c2010
658.816 B631 : Bodea, Tudor   
      Pricing segmentation and analytics / Tudor Bodea and Mark Ferguson 總館; 658.816 B631   2012
658.816 C137 : Calogridis, Michael   
      Practical pricing : translating pricing theory into sustainable profit improvement / Michael Calogrid 總館; 658.816 C137   2010
658.816 D686 : Dolan, Robert J   
      Power pricing : how managing price transforms the bottom line / Robert J. Dolan, Hermann Simon 總館; 658.816 D686   c1996
658.816 K843 : Korolak, Rhondalynn   
      From value pricing to pricing value : using science, psychology, and systems to attract higher paying 總館; 658.816 K843   2019
658.816 M329 : Marburger, Daniel   
      Innovative pricing strategies to increase profits / Daniel Marburger 總館; 658.816 M329   2012
658.816 N136 2d.ed. : Nagle, Thomas T.,   
      The strategy and tactics of pricing : a guide to profitable decision making / Thomas T. Nagle, Reed K 總館; 658.816 N136 2d.ed.   c1995
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