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註記   年
658.802 Sch82 : Schultz, Don E   
      Integrated marketing communications / Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn 總館; 658.802 Sch82   c1993
658.802 Sch82(2) : Schultz, Don E   
      The new marketing paradigm / Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn 總館; 658.802 Sch82(2)   c1994
658.802 Sh18 : Shankar, Venkatesh,   
      Handbook of marketing strategy / edited by Venkatesh Shankar and Gregory S. Carpenter 總館; 658.802 Sh18   c2012
658.802 Si77 : Sirgy, M. Joseph   
      Integrated marketing communications : a systems approach / M. Joseph Sirgy 總館; 658.802 Si77   c1998
658.802 Sm63 : Smith, Paul   
      Strategic marketing communications : new ways to build and integrate communication / Paul Smith, Chri 總館; 658.802 Sm63   1997
658.802 Sm63-2 5th.ed. : Smith, P. R.   
      Marketing communications : integrating offline and online with social media / PR Smith & Ze Zook 總館; 658.802 Sm63-2 5th.ed.   2011
658.802 St82 : Stratten, Scott   
      Unmarketing : stop marketing, start engaging / Scott Stratten 總館; 658.802 St82   c2010
658.802 Up7 : Upshaw, Lynn B.,   
      Truth : new rules for marketing in a skeptical world / Lynn Upshaw 總館; 658.802 Up7   c2007
658.802 Ur1 : Urban, Glen L   
      Advanced marketing strategy : phenomena, analysis, and decisions / Glen L. Urban, Steven H. Star 總館; 658.802 Ur1   c1991
658.802 Ur1.1 : Urbany, Joel   
      Grow by focusing on what matters : competitive strategy in 3 circles / Joel E. Urbany and James H. Da 總館; 658.802 Ur1.1   2010
658.802 V425 : Varey, Richard J.,   
      Marketing communication : principles and practice / Richard J. Varey 總館; 658.802 V425   2002
658.802 W153 2d.ed. : Walker, Orville C   
      Marketing strategy : planning and implementation / Orville C. Walker Jr., Harper W. Boyd, Jr., Jean-C 總館; 658.802 W153 2d.ed.   1996
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