|
關鍵字 (1-12 之 6596)
|
Most relevant titles條目 1-73 |
|
1
| | International marketing management / by Ralph Berndt, Claudia Fantapie Altobelli, Matthias SanderBerndt, Ralph, author
Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer Gabler, 2023
相關連結
| 2023
|
|
|
|
|
|
2
| | Marketing management / Philip Kotler, Kevin Lane Keller, Alexander ChernevKotler, Philip, author
Harlow, UK : Pearson Education Limited, [2022]
| 2022
|
|
|
|
|
|
3
| | Marketing management : past, present and future / by Michael R. Czinkota, Masaaki Kotabe, Demetris VCzinkota, Michael R., author
Cham : Springer International Publishing : Imprint: Springer, 2021
相關連結
| 2021
|
|
|
|
|
|
4
| | Digital marketing management : a handbook for the current (or future) CEO / Debra ZahayZahay, Debra L., author
New York, NY : Business Expert Press, 2020
| 2020
|
|
|
|
|
|
5
| | Marketing management : an Asian perspective / Philip Kotler [and four others]Kotler, Philip, author
Harlow, England : Pearson, [2018]
| 2018
|
|
|
|
|
|
6
| | The experience logic as a new perspective for marketing management [electronic resource] : from theoPencarelli, Tonino
Cham : Springer International Publishing : Imprint: Springer, 2018
相關連結
| 2018
|
|
|
|
|
|
7
| | Events marketing management : a consumer perspective / Ivna ReicReic, Ivna, author
New York, NY : Routledge, 2016
| 2016
|
|
|
|
|
|
8
| | Strategic marketing management in Asia [electronic resource] : case studies and lessons across indusPrabhu, Jaideep C
Bingley, U.K. : Emerald Group Publishing, 2016
相關連結
| 2016
|
|
|
|
|
|
9
| | Marketing management / Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth CollegeKotler, Philip
Boston : Pearson, [2016]
| 2016
|
|
|
|
|
|
10
| | Cases on consumer-centric marketing management / Vimi Jham and Sandeep Puri, editorsJham, Vimi, 1968- editor
Hershey, Pennsylvania (701 E. Chocolate Ave., Hershey, PA, 17033) : IGI Global, [2014]
相關連結
| 2014
|
|
|
|
|
|
11
| | Aerospace marketing management : a handbook for the entire value chain / by Philippe Malaval, ChristMalaval, Philippe, author
Cham : Springer International Publishing : Imprint: Springer, 2014
相關連結
| 2014
|
|
|
|
|
|
12
| | Marketing management in Asia [electronic resource] / edited by Stan Paliwoda, Tim Andrews, and JunsoPaliwoda, Stanley J
New York : Routledge, 2013
相關連結
| 2013
|
|
|
|
|