Bringing public relations and communication studies to sport / Maria Hopwood, Paul Kitchin & James Skinner -- Public relations and communication in sport / Maria Hopwood -- Sport relationship management / David Shilbury & Katherine Rowe -- Sport marketing public relations / Maria Hopwood -- Sport social responsibility / James Skinner -- Community relations and engagement / Paul Kitchin & Rob Lewis -- Sport volunteerism / B. Christine Green & Laurence Chalip -- Crisis communication and sport public relations / Allan Edwards & Wayne Usher -- The public relations role of fans and supporters' groups / Maria Hopwood -- Cross-cultural sport public relations and communication / Jacquie L'Etang -- New communications media for sport / Rob Lewis & Paul Kitchin -- Public relations for players / James Skinner -- International sport public relations / James Skinner & Kristine Toohey