MARC 主機 00000nam a2200000 a 4500
008 121022s2012 nyu sb 001 0 eng
010 2012036053
020 0231160526 (hbk.)
020 023153146X (ebook : alk. paper)
020 9780231160520 (hbk.)
020 9780231531467 (ebook : alk. paper)
040 DLC|beng|cDLC|dYDX|dOCLCO|dYDXCP|dBWX|dCDX|dWIM|dTWWZU
041 0 eng
050 00 HD53|b.D843 2012
082 0 658.4012|bD866
100 1 Duggan, William
245 10 Creative strategy :|ba guide for innovation /|cWilliam
Duggan
246 33 Creative strategy :|ba handbook for innovation
260 New York :|bColumbia Business School Pub.,|c2012
300 viii, 165 p. ;|c24 cm
504 Includes bibliographical references (p. [155]-158) and
index
505 0 From mind to method -- Precedents -- What's the problem? -
- Where do we look? -- Creative combination -- Resolution
-- Get organized -- Kinds of innovation -- Brainstorming -
- Top ten -- Creative -- Strategy
650 0 Creative ability in business
650 0 Creative thinking
650 0 Diffusion of innovations
650 0 Strategic planning
740 0 Guide for innovation
856 41 |uhttps://portal.igpublish.com/iglibrary/search/
COLB0001755.html
912 Columbia|b110211194615
